"When you are finished changing, you are finished.” —Benjamin Franklin
We have several exciting changes to tell you about. Over the past several months, we have been developing a new platform that showcases the strengths of our editorial content and enhances the experience for our readers. It is with enthusiasm that we introduce you to Conexiant. Conexiant is designed to serve as a resource for clinical connectivity and learning, fostering a unified community that diminishes the divide in accessing interdisciplinary content. This new platform will elevate Contact Lens Spectrum into a larger forum. You will begin to notice fewer references to PentaVision.
Why Conexiant? Our industry is evolving, and so are we. Over the last 25 years, we have learned from various interactions, ranging from studying health care provider behaviors across multiple platforms and content types, to gathering insights from our in-person events, to conducting regular surveys and garnering feedback from our readers. We also work closely with our partners and editorial board to ensure a holistic understanding of the environment.
We’ve found that our audience seeks a reliable source to consume trusted clinical information, earn CE credits, stay up to date with the latest specialty-specific news, and introduce new ways to connect with peers—all in one place.
These insights have guided us to create a new network, present enriched content that elevates what we feature in our issues with machine-learning recommendations to serve CLS articles at the right time, cover conferences and breaking news, give readers access to the latest FDA approvals and updates, and much more. This positions CLS at the forefront of the high-exposure health care provider traffic with which we are engaging.
What’s next? The regular production of CLS will continue as usual. Our remarkable editorial team, with the addition of Jen Ford as the content director overseeing all vision care journals, remains committed to partnering with you.
Now that Conexiant is our new home, anticipate frequent updates from us as we unveil forthcoming strategies and invite your valuable input. We’re thrilled to join forces with you in shaping the future of CLS. Your partnership is crucial in captivating our audience and sustaining our commitment to delivering excellence in information and education.
Thank you for your continued support.
Warm regards,
The CLS Team