5 Key Takeaways

• 1

  The front desk staff play a crucial role in promoting contact lenses and shaping patient perceptions.

• 2

  Nearly 48% of glasses wearers express interest in contact lenses, but only 10.5% recall their practitioner recommending them.

• 3

  Training front desk staff to engage patients about contact lenses can significantly enhance practice growth.

• 4

  Front desk teams can identify potential contact lens candidates by listening to patient concerns during check-in.

• 5

  Effective follow-up by front desk staff can improve patient satisfaction and increase conversion rates for contact lenses.