Patients deserve and expect the best experience with contact lens wear. This starts with understanding your patients’ needs. Are they going to wear contact lenses every day or part-time? What are their daily visual demands and how have they worn their contact lenses in the past? Based on your exam findings, making the best recommendation is often going to start with daily disposable lenses for many reasons.

Daily disposable lenses are the most compliant of any modality. From my experience, most patients prefer daily disposable lenses for their convenience and for their comfort. Getting a clean, fresh lens every day provides a positive patient experience.

Daily contact lenses also bring the most profitability to a practice. In this era of dealing with cuts in insurance reimbursements, it is important to understand the profitability of the products we choose. Here is a breakdown of the profitability of the modalities. Monthly lenses generally cost around $35 for a box of 6 lenses and an average price is around $65. On average, for an annual supply, a practice will profit $120 for this modality. Daily lenses commonly cost around $40 for a 90-pack and an average price is around $70. On average, for an annual supply, a practice will profit $240 for that order.

If it makes sense for the patient and it makes sense for the practice, it is a win-win. Daily disposable lenses provide that for practices. Look for opportunities to increase daily disposable sales and the practice will see an increase in contact lens business.

There are many new innovations in the daily disposable category with single vision, toric, multifocal, and, potentially, a multifocal toric in the future. Continue to offer the best to your contact lens patients.

This editorial content was supported via unrestricted sponsorship.