Building on the success of its inaugural launch in 2024, Hoya Malaysia continued the ongoing rollout of its initiative, "A Million Visions." Coinciding with World Sight Day 2025, the campaign aims to emphasize the importance of eye health for children and address the rising concern of myopia affecting Malaysia’s younger population.
Taking place from October 16 to 22, the campaign offers free eye examinations for children aged 5 to 12 across more than 800 participating eyecare professional optical stores nationwide. According to the company, these examinations are designed to educate and encourage Malaysians to take proactive steps in protecting their children’s vision by recognizing the importance of early detection and seeking professional eye health assessments before issues progress. The campaign also highlights the value of clinically proven solutions for long-term management.