1001 Optometry has launched Magnif-eye, a free AI tool for Australian families that scans parents' photos for possible signs of childhood myopia.

Parents select several photos of their child from a smartphone camera roll, and the tool analyzes them for visual cues linked to nearsightedness. It also includes a brief review of environmental and lifestyle factors before giving an initial indication of risk and suggesting whether a comprehensive eye examination should follow.

The system uses AI services to assess image data in real time, with customer images handled as transient data streams rather than retained files. That approach reflects broader consumer sensitivity around the use of personal family images in AI products, particularly when children are involved. The company also noted that photos are deleted immediately after analysis, processed on secure servers in Australia, and not stored, shared, or viewed by any person.